How to Get More Google Reviews: 15 Proven Strategies for 2024
Google reviews are the lifeblood of local business success. In fact, 93% of consumers say online reviews influence their purchasing decisions. If you're not actively collecting Google reviews, you're leaving money on the table.
In this comprehensive guide, we'll walk through 15 proven strategies that have helped businesses increase their review count by an average of 300%.
Why Google Reviews Matter More Than Ever
Before diving into the strategies, let's understand why Google reviews are so critical:
Strategy 1: Ask at the Right Time
Timing is everything when it comes to review requests. The best time to ask for a review is immediately after a positive customer interaction.
For service businesses, this means:
Strategy 2: Make It Easy
The easier you make the review process, the more reviews you'll get. Consider:
Strategy 3: Use Multiple Channels
Don't rely on just one method. Combine:
Strategy 4: Personalize Your Requests
Generic "please leave a review" messages don't work as well as personalized ones. Include:
Strategy 5: Follow Up (But Don't Be Pushy)
Not everyone will respond to your first request. A gentle follow-up can increase response rates by 20-30%. However, limit follow-ups to one or two to avoid annoying customers.
Strategy 6: Respond to Every Review
When customers see that you respond to reviews, they're more likely to leave one themselves. Plus, responding shows you value customer feedback.
Strategy 7: Train Your Team
Everyone on your team should understand the importance of reviews and feel comfortable asking for them. Regular training and reminders help keep review collection top of mind.
Strategy 8: Create a Review Culture
Make reviews part of your business culture. Celebrate new reviews, share positive feedback with the team, and set goals for review growth.
Strategy 9: Use Technology
Tools like LocalReviews automate the review request process, making it easy to consistently collect reviews without manual effort.
Strategy 10: Offer Exceptional Service
The best way to get more reviews is to give customers something worth talking about. Focus on delivering exceptional experiences that naturally inspire reviews.
The Bottom Line
Getting more Google reviews isn't about gaming the system—it's about providing great service and making it easy for happy customers to share their experiences.
Start implementing these strategies today, and you'll see your review count grow steadily over time.
Ready to automate your review collection? [Try LocalReviews free for 14 days](/signup).
Alex Rivera
Founder & CEO of LocalReviews. Helping local businesses grow their online presence for over 10 years.